Expertise(s) : Brand strategy
Client : Silamir
Period : 2019
Sector(s) : Consulting
Silamir presents itself as a “hybrid player” in business transformation, offering Strategy & Change, Tech & Data, and Experiencial Design. The two co-founders wanted to create a hybrid company model combining Consulting, Tech and Design.
In 2019, Silamir announces the acquisition of Digital & You, a fast-growing digital transformation firm.
This alliance strengthens both companies and offers a unique model focused on business transformation.
It is within this framework that SILAMIR called upon L’Ambassade to work on the new post-merger branding platform, the common values of the two entities and the definition of a group signature.
Several working sessions took place in the presence of the co-founders and the Digital & You teams.
The result of this work is being implemented over time, in conjunction with the arrival of the new group site.