Expertise(s) : Stratégie de marque – Signature de marque
Client : Devoteam
Période : 2019
Secteur(s) : Digital – Innovation
TfP reinforces Devoteam’s value proposition. Digital transformation is driven by changes in attitudes and behaviour, not the imposition of technology. Disrupting markets and enabling victories result from putting power in the hands of customers and employees. Technology is transforming the world for the better and people are at its heart.
Technology for People is our vision > our vision is our viewpoint that inspires our ambition (our ambition therefore is to create a better world for people…Stan’s video).
Technology for People is why we do it (this is the same as saying it’s our purpose) > a purpose drives us, so it is correct that we should amplify TfP.
Technology for People is also how we approach our work e.g. > we choose and use only platforms that change people’s ways of working / we choose and work only with partners who know how to put technology at the service of people.